Courtney Poulos on why women need to invest in more real estate
The year is 2020, and there’s still a gap between women and real estate investment. The reasons for that are plenty: the gender pay gap, fear of losing out with a bad investment, and, according to Los Angeles-based Acme Real Estate founder Courtney Poulos, an outdated, and slow to change, cultural mindset. Even as more and more women bring in high incomes as CEOs and professionals from fields as diverse as medicine and business, many are only now starting to consider real estate as the place to put that money.
“As people are getting married later in life and some are not getting married at all, the old dynamic is changing,” Poulos said. “Real estate investment does not have to be a white picket fence, a yard and the house where you raise your kids. It can be a creative outlet or a money-making, longterm investment.”
Poulos, who will be speaking at Inman Connect New York, January 28 to 31 at the Marriott Marquis Times Square, talked to us about why we need to encourage women to let go of that fear and make the leap into real estate investing.
Your last book, “Break Up With Your Rental! The Professional Woman’s Guide To Building Wealth Through Real Estate” came out in November 2018. Why are so many still women still struggling to go from being owners to investors?
Up until the 1970s, women had a very hard time getting a mortgage if they were unmarried. Now that we’ve seen the cultural climate shift to more independent women bringing in money at an excellent rate, whether that be as CEOs or as influencers on Instagram, there are a lot more potential candidates for real estate investment. As people are getting married later in life and some people are not getting married at all, the old dynamic is changing. Real estate investment does not have to be a white picket fence, a yard and the house where you raise your kids. It can be a creative outlet or a money-making, longterm investment.